Recently, one of us Behaviour Workshoppers was approached with an interesting proposition, namely to record an interview about economics, behavioural economics, behaviour change, nudging and living carfree. So far so good. But rather than “would you like to record an interview on these subjects”, what really captured the attention was the framing – the invitation was to appear as a guest on the Economic Rockstar podcast. Same content, same issues, but what a frame! Impossible to turn it down.
So hats off to Frank Conway, the man behind the Economic Rockstar podcast, for a brilliant piece of re-framing: how could anyone with a pulse refuse the invitation? Is it economics? Is it rock and roll? Listen up and decide for yourself – here’s the podcast. Or download the MP3. Meantime, Kahneman (still going) Tversky (sadly, no more), and rock and roll, (staggering on) we salute you!